Persona

Age Range: 18-22
Education Level: College
Technological Literacy: Average
Occupation: Student
Environment: College campus and online
Socioeconomic Groups: Varies

Name: Bennie Chen

Values:
– Create an inclusive environment for League of Legend gamers whether they have experience or not 

Backstory: 
– Currently the secretary of League of Legends Club, was the treasurer last year 
– Was introduced by friends to League of Legends club during freshmen year
– made various friends throughout his time in the club 
– played League of Legends since middle school 

Motivation: 
– After joining the executive board, he realized that they were in desperate need of new methods of publicity and funding 

Frustration: 
– Does not have a good means to publicize the club to get more members to join
– Often does not receive funding because the club is seen as a gamer club and not as a community 
– Social media platforms, other than Discord, that are used to promote the club are rarely used and maintained

Ideal Experience: 
– Wants more ways to promote the club 
– Basic necessities such as attendance sheets, sign up forms, and registrations for tourneys can be found on the website
– Major promotion of their large tourneys as well as their smaller scale GBMs can be found on the website

COLOR PALETTE

I choose to stay in line with Stony Brook University colors, having black, white, and various shades of red. The red, black, and white creates great contrast and emphasis when paired when each other; contributing to the theme of a multiplayer fighting game. 

WIREFLOW

WIREFRAMES

MOCKUPS