Figma Wireframe:

Color Palette and Persona:

Persona type: Club member
Age range: 17-25 (undergraduate/graduate typical age)
General educational level: currently enrolled in a degree program
Computer/technology literacy: Very technologically literate, can easily navigate websites
Technology access (own computer? network connection? broadband?): personal laptop or mobile device, connected to WolfieNet-Secure, or home WiFi
Occupation: Full-time student, working a part-time job off campus
Environment (work, school, library…): using the site when not at school
Socioeconomic group: lower middle class
Language (specific terminology as well): English speaking (could be first or second language)
Special needs (disabilities): None
Cultural preferences: Progressive viewpoint.
Motivations – The member is concerned with how they will be able to better prepare themselves for the Bridge events hosted on campus. Specifically hoping to find out more information on events so that they will be able to research a bit more about a topic before it is discussed. They also want to be able to participate in a discussion after it has already happened.
Ideal experience – They hope that a Bridge Stony Brook website can allow for discourse outside of events, and be a resource for finding club information and opportunities. They have heard a website is being created.
Quote – “I love going to Bridge’s events, where I am always able to hear differing viewpoints on current issues and events that are important to me and my peers. It is important to discuss topics even if they might be sensitive subjects.”