Client: Reluv Style

Type of Business: Fashion business
Client Location: Washington Township, New Jersey
Email Address: N/A
Current Website: N/A
Instagram Link: https://www.instagram.com/reluvstyle/?hl=en

About:

Reluv Style focuses on making custom clothing that is tailored for each individual at an affordable price. Reluv Style sells clothes that are made from thrifted materials. Customers can pick the style that best suits their specific preferences and choose from the selection of fabrics that are available.  To order, interested customers currently contact the business by sending a Direct Message on Instagram.

The small business opened in July 2020. Although Reluv Style is active on the social media platform Instagram, the client desires a website to help promote the new business ad improve its online presence.

Target Audience:

• Young women – mainly high school and college students.
• People who are environmentally conscious since the business promotes upcycling and sustainability.

Goals:

• To reach a larger audience, which includes potential customers who may not be familiar with Instagram.
• To improve communication between the client and its customers (ex. placing/tracking orders).
• To display and organize images and videos.