Typography

Typography

Colored:

Black and White:

Type Sampler:

 

Rationale:

I wanted to incorporate wavelengths as it is a major component of the audio-visual services and I did so by having it behind the typography itself. I emphasized the USG Audio Visual in red to stand out from just Stony Brook. I created a bold look on the bottom text to help contrast from the back as well as the inner red. My reasoning for choosing Sitka was because it was a strong but simple font that emphasized each letter in the typography similar to how they do it at SBU. I also liked having Lucida Fax as the subheader because I liked the similarity to Stika and how it went well with the transition from Header to Subheader to Body text.