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| Name | Janet Fischer | Lisa Bernard | Alice Chiang |
| Age | 42 | 33 | 21 |
| Height | 5’4 | 5’11 | 5’6 |
| Location | New York City | Long Island | Stony Brook |
| Interests | Eats out, watches movies, likes hanging out with friends | Loves dogs, likes to binge watch Netflix, cooking | Tennis player, eats healthy, loves children |
| Work Life | Works as an assistant in a paper company | Works as an corporate manager in Chase bank | Student |
| Salary | $60,000 | $100,000 | $10,000 |
| Yoga Experience | No experience | 2 years | 1 month |
| Physical Activties | Kickboxing | None | Tennis |
| Weekly Exercise Time | 8 | 5 | 16 |
| Reasons to Use Virtual Yoga | Wants to do yoga at home | Doesn’t have enough time to go to the studio | Cannot afford studio prices |
| Knowledge of Yoga | None | Intermediate | Beginner |
| Why Yoga? | Janet is a mother of two, and makes sure that she spends time with close ones. She likes to kickbox in her free time but has taken an interest in something more relaxing, like yoga. | Lisa does not like physically straining activities. Yoga has been her go to exercise. | Alice like yoga because it helps her flexibility and strength. This would help her greatly in her tennis play. |
| What do they desire from the Virtual Yoga experience? | Easy to learn | Save time, ability to choose exercises | Saving money, familiarity |