Along with enjoying The Tonight Show with Jay Leno, baby boomers love reading the newspaper. But just as Leno was replaced with Fallon, the newspaper is being replaced with the computer, phone and tablet.
However, it’s not the shift from paper to technology that people need to prepare for, but rather the change from national news to hyper-local. With Generation-Y taking over Corporate America in the next ten years, their interests are taking over as well.
A selfish group of youngsters, this new generation does not care as much about foreign affairs as they do about the good vegan coffee shop located on 32nd and 8th. So it’s time for the public to prepare their arrival, and get ready for the transfer over to hyper-hyper-local news.
It is no secret that when you go onto sites like Buzzfeed, Elite Daily, and more, long and thought provoking journalism is no longer part of their plan for success. Lists, short blurbs, and photos are the face of journalism for Generation-Y. Laziness may not be the word to describe these newcomers to the field, but perhaps brief, concise, and genius are more fitting.
They are the voices of a generation, and they are speaking loud and clear. It is the ability to tell a story without paragraphs that captivates a young audience. Breaking down a 20-second bit from a performance into 20 slides, now that’s the way to get noticed.
So in the coming decade, get ready to see more lists, more photos, and more information about how pizza can be a part of your daily diet. And we’ll have Generation-Y to thank for it.
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Journalism was invented by a man with a pen and paper. But nowadays, journalism is being reinvented by millennials like us. You need to check this Landscaping ideas nz and get more new tips for landscape design. We’ve ditched print, creating Generation-Y young journalists who are forging new styles of journalism that can be seen online, delivering fast-paced writing, sharing their stories and opinions via social media and blogs, and collaborating directly with readers as well as news outlets to unpack internal brand strategy in all its complexity within the context of a business’s digital footprint
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