When Vybz kartel dropped the album King of the dancehall it initially sounded like another classic album by the world renowned gaza leader. With Vybz Kartel being in jail, other artist began to “come up” Previous to the drop of this album, his tension with Alkaline,another artist, rose to new heights leading fans to believe this album was going to be a rebuttal to many of alkaline’s claims of being the new king of the dancehall. However , Jamaica was low on unity and Vybz Kartel uses his soapbox as a public figure who people not only look up to him but aspire to be. His break out song “Fever” revolutionized dancehall by changing the delivery of a melancholy topic and making it upbeat for everyone to not only enjoy at parties and functions but gives an underlying meaning to think about after. Vybz kartel pulls at your heartstrings with pathos,  and takes you to court with ethics to spread his belief of love to his fan base around the world .

From the very first bar , Vybz Kartel, oozing with feelings, creates an r&b mood with his melancholy high pitch voice . The voice of the artist is one of his many persona . In fact many of his songs have different sounding voices when he speaks on different topics. For Instance, “Xoxo my love is very special” said with a very . Starting off with “xoxo” refers to hugs and kiss, which are affectionate actions they puts the idea of love in your mind and like r&b songs do they cause your feelings to become heightened and aroused. Where love is not very prevalent, Vybz Kartel decided love music is what his people of the caribbean islands need.

Through pathos the main message behind the song “Fever” is to love and never take someone else or their love for granted. Vybz kartel plays with your heart strings every time you sing the lyrics “..and don’t take me for granted” because in reality throughout friendships , companionships and relationships in general individuals experience the feeling of being taken for granted or not being up to par with for something they want. He continues “So much things I did not say” this sounds like your classic relationship. Vybz kartel is literally speaking to the hearts of everyone. Mothers and children, wives and husbands , teachers and students, all come to feel that they could have said something or have done something better when they look back on a situation. Kartel uses that to his advantage and incorporates that in the chorus in order to repeat it and get his message across.